SUMMARY: With over 2 billion active users and unmatched open rates, smart businesses are shifting their focus here. And thanks to AI, WhatsApp marketing is about personalized, automated conversations that drive real results.
From sending product updates and offers to handle customer support with AI chatbots, brands are using WhatsApp to connect faster and better. The good news? You don’t need a huge budget to get started.
This blog breaks down 10 of the best free WhatsApp marketing tools you can use to grow your business, boost engagement, and stay ahead of the curve.
Ever noticed how we barely check emails anymore, but we never miss a WhatsApp message?
That’s exactly why brands, especially the smart ones, are quietly moving their marketing to where people actually hang out.
With over 2 billion people using WhatsApp every month, and more than 100 billion messages sent daily, it’s no surprise that marketers are starting to treat it as a serious platform, more than just a messaging app.
And now, with AI making automation smarter, businesses can have real, one-on-one conversations at scale.
Utilizing the software for WhatsApp marketing is an intelligent way to tap into their audience. WhatsApp has the highest engagement rate among other social media platforms.
Brands are using WhatsApp to answer customer questions instantly using AI-powered chatbots, send order updates, reminders, or offers that feel personal, and run mini-campaigns that get crazy high open and reply rates.
There are a bunch of free tools out there that make WhatsApp marketing super simple.
So in this blog, we’ll walk you through 10 free softwares for whatsapp marketing that you can start using right away.
But before we jump into the list, let’s quickly get clear on how WhatsApp marketing works.
What is WhatsApp Marketing Software?
WhatsApp marketing software describes any software that allows businesses to share promotional messages with WhatsApp users.
Aside from a few recent updates, the WhatsApp Business app needed more key marketing features. But luckily that became possible after the introduction of WhatsApp Business API.
It provides advanced business features, making WhatsApp a better marketing tool. On the other hand, an API is simply a bridge between two programs and does not provide its user interface.
Thus, you should acquire the services of a WhatsApp marketing software vendor who can provide you with a WhatsApp interface that allows you to create, organize, and send WhatsApp messages without the need for any coding.
9 Advantages of WhatsApp Marketing Software
- Involve your customers more actively.
- You can contact potential clients all at once
- In addition to text messages, you can also share files such as PDFs, images, and audio recordings
- User-friendly interface
- Enhances your marketing skills
- Provide exceptional customer support
- Reduce marketing costs
- Get Verified on WhatsApp
- Easy-to-Use Application
9 Features of WhatsApp Marketing Software
- B2B Business Reach
- Bulk Messaging
- Email Marketing
- Fraud detection
- Realtime Reports & Analytics
- Rich text messages with multimedia communications
- Social Media Advertisement
- Social Engagement
- WhatsApp Schedule
10 Free Software for WhatsApp Marketing
WhatsApp isn’t just for ‘Hey, are you free?’ anymore. It’s become every brand’s new bestie, helping you slide into chats, spark real connections, and even seal the deal (with payments too!). In India, it’s not just end-to-end but It’s friend-to-friend marketing. WhatsApp business API is making it possible for every business either big or large.
Here is a list of the most widely-used ten free software for WhatsApp marketing for growing your company.
1. Vepaar: A Free Software for WhatsApp Marketing
Vepaar is a WhatsApp business web application with modern CRM features that allow users to semi-automate their company operations.
It’s a handy web app that works with WhatsApp Business and gives you just enough CRM features to stay organized without getting overwhelmed. You can create customer profiles, offer personalized support, save chats and media, collect useful data, and even set up an online store.
Ratings: 3.6/5 Trustpilot | 4.4/5 Capterra
Features of Vepaar:
- Instant Bulk Messaging
- Events & Reminders
- Reports & Dashboard
- Sales Funnel
- Contact Management
- Zapier Integration
- Chat/Email Support
2. Waam-it: A Free Software for WhatsApp Marketing
Waam-it is free software that allows you to mass email your contacts from an Excel spreadsheet with customized messages.
Multimedia content like emojis, images, videos, files, and links are also supported. Waam-it can send up to 3000 free international messages per hour and is compatible with all major languages.
Features of Waam-it:
- Attachment to the multimedia file
- Unlimited messaging
- Multiple languages support
- Instant messaging to people who are not on your contact list
- Automated and scheduled messages
- Filtering various identical contact numbers
- Chat with WhatsApp text formats and emojis
- Easy to import phone numbers from CSV, text, and XLS formats.
- Incorrect or unresponsive numbers are automatically skipped and blocklisted.
3. Kubic: A Free Software for WhatsApp Marketing
Kubic technology is one of the free and best software for WhatsApp marketing in India. It lets you send unlimited messages, including multimedia like images and videos and comes with useful features like a number filter and number generator to help you target the right audience.
If you’re aiming to grow your business beyond borders, Kubic can be a powerful tool for both local and international promotion, without disbalancing your budget.
Features of Kubic:
- Instant Bulk Messaging
- 24×7 Customer Support
- Safe and Reliable Solution
- Alerts on WhatsApp
- Multiple Phone Numbers
- Customizable Inbox
- Contact Management
- Support Multimedia Files
- Multi-Languages
4. WappBlaster: A Bulk WhatsApp Marketing Software
WappBlaster WhatsApp marketing software allows you to communicate with as many potential and current clients as you like.
Increase the impact of your marketing messages by including images, videos, and captions. Not only that, but this software has a cutting-edge anti-blocking algorithm that enables effortless bulk messaging.
Ratings: NA Trustpilot | 4.5/5 Capterra
Features of WappBlaster:
- Bulk Messaging
- More transparency and control
- Filtering function
- No credit limit for messaging
- You can make a customer database and upload it.
- Group Verifier
- Delay control function
- Multi-language support
- Customizable Sender ID
- Automated group posting
- Anti-block features
Pricing of WappBlaster:
The WappBlaster WhatsApp marketing software price is 3000/- (INR) per license per year.
5. RapBooster: A Free Software for WhatsApp Marketing
When it comes to providing innovative marketing solutions, RapBooster is among the best software available.
Easy-to-use free software for WhatsApp marketing lets you send bulk messages to a large group of people at once and includes multimedia (photos, videos, PDFs, etc.) to increase your chances of making a sale.
Ratings: 3.2/5 Trustpilot | 4/5 Capterra
Features of RapBooster:
- Automatic replies
- Instant bulk message
- Auto-replies based on keywords
- Number filtering on WhatsApp
- Access to reports
- Import contacts
- Multimedia file and document attachment
- Campaign history recall
6. Brevo: A Free Software for WhatsApp Marketing
Brevo is a full-featured software for WhatsApp marketing that includes e-mail marketing, transactional email, and SMS sending; it now also provides all WhatsApp marketing tools in a single screen.
With Brevo, you can use the WhatsApp API right from within the app itself, making it the ideal choice for sending WhatsApp messages in bulk. Therefore, you can manage WhatsApp contact lists and send out campaigns without technical knowledge.
Ratings: 4.3/5 Trustpilot | 4.5/5 Capterra
Features of Brevo:
- Send WhatsApp messages in bulk without being blocked.
- Brevo’s embedded integration with WhatsApp business is dependable.
- Manage all your contacts in a single location.
- Monitor the status of templates and the results of campaigns instantly from Brevo.
- SMS, E-mail, and WA marketing in one place.
- Support of more than 100 languages and nations.
- No license fees are required to implement WA Campaigns; only message credits are charged.
- Brevo lets you send multiple campaigns at once. Even to those who have not reached out to you using WhatsApp.
7. Rapid Planner: A Free Software for WhatsApp Marketing
Rapid Planner WhatsApp marketing software is more than just a WhatsApp sender. With its mobile app, you can easily send bulk WhatsApp messages on the go, saving time while reaching more people. But what really makes it stand out is that it also supports marketing across other social media platforms.
Its clean, easy-to-use interface is perfect for startups or solo entrepreneurs looking to run smart, cost-effective campaigns without needing a big marketing team or budget.
If you’re just getting started and want a tool that’s flexible, efficient, and budget-friendly, Rapid Planner is definitely worth a look.
Features of Rapid Planner:
- Anti-spammer
- Bulk Messaging
- Easy-to-use interface
- Customization in system-generated replies
- SEO tools
- Contacts filtering function
- Social media marketing
Pricing of Rapid Planner:
Rapid Planner WhatsApp marketing software is available for INR 350 per device per month. The prices for Android, Windows, and Macbooks are all different.
8. Sendwo: A Software for Bulk WhatsApp Marketing
Sendwo is the best software for WhatsApp marketing if you have a great list of contacts, a good marketing plan, and want to communicate with people through text and images. You can even schedule when to send bulk WhatsApp messages.
Features of Sendwo:
- Allow sending hundreds of WA messages.
- Media autoresponder.
- Built-in image editing for sending in bulk.
- Categorized storage for large contact lists.
- Up to 10 GB of free media storage.
- Automated customer response with Chabot.
- Cloud-based app; Can be used from anywhere and on any device.
- Customized buttons and sending options for captions.
- More than one WA account addition.
- Track analytics and reporting tools for campaigns.
- Google Drive, Dropbox, and One Drive can all be used as cloud storage.
9. WhatsApp SMS Myntra: A Bulk WhatsApp Marketing Software
SMS WhatsApp Myntra is a pioneer in the field of mass WhatsApp marketing tools. Promote your business effectively through WhatsApp with the help of their bulk marketing software service.
In addition, this is a top-tier messaging app in India and comes with cutting-edge tools.
Ratings: 3.8/5 Trustpilot | NA Capterra
Features of WhatsApp SMS Myntra:
- Bulk messaging
- Multi-languages support
- Reporting features
- Contact management
- 24×7 Customer support
- Share multimedia files
- Enhance customer engagement
It has affordable pricing for bulk messaging.
10. Growby (Formerly Whatso): An all-in-one Software for WhatsApp Marketing
Growby is consistently ranked among the top software for WhatsApp marketing. Businesses can increase their sales and customer engagement with this software.
The new anti-blocking function allows companies to send instant messages to the targeted customer without fear of being blocked. Both small companies and those with a global clientele will find this app incredibly helpful.
Ratings: 2.8/5 Trustpilot | 3.3/5 Capterra
Features of Growby:
- Easy to add names, greetings, etc., to messages.
- Send Messages to customers and groups on a set schedule.
- Easy to import contacts from CSV, TXT, or even copy-and-paste files.
- 24/7 Customer Support
- Fraud detection
- Filter your contacts to reach targeted customers for advertising the business.
- Easily send business info, offers, and updates to clients.
FAQs About Free Software for WhatsApp Marketing
How Free Software for WhatsApp Marketing Helps Small Businesses?
With the help of free bulk WhatsApp marketing Software, small businesses that are just starting can get their name out by sending content through WhatsApp.
Is WhatsApp Marketing Successful in India?
Around 200 million people in India depend on WhatsApp for communication purposes, making the country one of the biggest markets for the company right now.
What type of content can be sent with Bulk WhatsApp Sender?
Bulk WhatsApp Sender allows you to send multiple messages simultaneously, including media like photos, videos, audio, etc.
Conclusion
With millions of active users and rising, WhatsApp has quickly become one of the most important channels for businesses to reach their audience directly and personally.
But as more people and brands jump on board, standing out takes more than just sending messages. Today, businesses are exploring smarter, AI-powered ways to connect, automate, and convert—right inside WhatsApp.
That’s exactly why we’ve put together this list of 10 free WhatsApp marketing tools, perfect for anyone looking to grow their brand, reach more people, and turn conversations into conversions.
Have a favorite tool you’ve used or want to share your own WhatsApp marketing tip? Drop a comment below, we’d love to hear from you.
